Redbox® Brings DVD Rental Kiosks To The Big Apple

Times Square Walgreens Store Features $1 DVD Rentals

For immediate release: March 4, 2009

Oakbrook Terrace, Ill. – Redbox is bringing entertainment value to Midtown with the launch of a $1 per night DVD rental kiosk in the heart of Times Square.  Featuring a quick, automated transaction and convenient online reservation system, redbox is now available at the Walgreens store located at One Times Square.  Redbox also recently debuted inside the Walgreens store at the Empire State Building, offering additional convenience to New York City residents and tourists.  

“Redbox’s $1 per night price point, prepaid online reservations and quick touch screen interaction make it the perfect fit for busy New Yorkers looking to save time and money,” said Gary Lancina, vice president, marketing, redbox.  “More than 37 million customers have experienced the value and convenience of redbox, and we are thrilled to introduce the service to thousands more in New York City.”   

Redbox is currently available at more than 12,000 locations nationwide, including select McDonald’s® restaurants, leading grocery stores and Walmart, Walgreens and 7-Eleven stores in select markets. 

Each fully automated redbox kiosk holds approximately 700 DVDs, representing up to 200 movie releases.  Consumers simply use a touch screen to select their favorite movies, swipe a valid credit or debit card and go.  The complete rental transaction takes only moments.  Customers can keep the DVD for as long as they’d like for $1 per night plus tax, and return it to any one of redbox’s more than 12,000 locations nationwide.  After 25 nights, rental charges cease and the DVD is the customer’s to keep. 

For added convenience, customers can also visit www.redbox.com to choose their DVD online and pick it up immediately at the redbox location of their choice.

About Redbox

Redbox Automated Retail, LLC offers all new release DVD rentals for $1 per night through its nationwide network of conveniently located, self-service kiosks.  Redbox is available at more than 12,000 locations nationwide, including select McDonald’s® restaurants, leading grocery stores and Walmart, Walgreens and 7-Eleven stores in select markets.  For more information about redbox, visit www.redbox.com.